5 Ways to Break Through the Monotony of Startup Marketing

If you look for underlying commonalities between iconic marketing campaigns throughout history, you won’t find many. Humor, sex, emotion, even blatant offenses have been used to create legendary campaigns. One distinct commonality, however, is that they disregard accepted standards of their time. Great marketing forces you to take notice because it’s plain different. Marketing, like...

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Source: http://techcocktail.com/5-ways-to-break-through-the-monotony-of-startup-marketing-2012-07

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