Most startup founders know all too well that you only get one chance at a launch. The media blitz that follows can do wonders for customer acquisition and lend credibility to your venture in the eyes of potential partners and investors. Startup after startup has launched to much fanfare (remember Color?), only to plummet back...
The post Media Relations Checklist: The Startup Launch appeared first on Tech Cocktail
Source: http://tech.co/media-relations-startup-launch-2012-08
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