Sunday, December 2, 2012

Black Eyed Peas singer moves into electronics with i.am+ foto.sosho



i.am+ foto.sosho C.4 i.am+ foto.sosho C.4 i.am+ foto.sosho C.4 i.am+ foto.sosho C.4 

Will.i.am has announced the launch of his own range of camera accessories for the iPhone, the snappily named i.am+ foto.sosho. They effectively apply the idea behind Dr Dre's Beats headphones to clip-on lenses, offering a stylish phone case with clip-on camera lenses that, while not unique, does have the advantage of (in Will.i.am's words) being "super mega dope".

The singer introduced the cameras at a launch on 29 December alongside the i.am+ CEO, Chandra Rathakrishnan, formerly of Fusion Garage. There will be models for the iPhones 4 and 4S at launch, with a version for the iPhone 5 available for preorder and expected to be released early in 2013.

 

By: Ian Steadman,

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Source: http://www.wired.co.uk/news/archive/2012-11/29/iamplus-camera-launch

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